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"If
you went to the restroom three times, you'd read it again
and again. Not only can indoor billboards reach a very
discerning customer, but they've got that customer's undivided
attention." ~ Inc ~
"... the ads reach the audience most coveted by advertisers:
21-35 year olds who like to go out and spend money. Restroom
ads also allow companies to target a gender with 100%
accuracy."
~ Fortune Magazine ~
"People are looking for something new that's targeted
and attention - grabbing." ~ Wall Street
Journal ~
"This is the only place in the world people will
stand in line to read advertising."
~ The Boston Globe ~
"What a perfect place for an ad." ~
Houston Chronicle ~
"Talk about your captive audience. Your attention
is riveted directly on the space in front of you. People
indeed read the ads thoroughly. Restroom advertising is
naturally, an effective medium for targeting strictly
male or female audiences."
~ Adweek ~ |
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